Choosing the Right Smart Watch for Beginners | April 26 2019
Smartwatches are all the rage. It seems like everyone has one or wants one.
A smartwatch can be a fun addition to your life, or it can simply be a clunky piece of tech that shrinks everything to a ridiculous point.
Choosing the right smartwatch is as much a matter of taste as it is function. Here is a beginner’s introduction to smartwatches, particularly hybrid watches that fuse style and function seamlessly.
What is a Smartwatch?
A smartwatch is defined as “a mobile device with a touchscreen display, designed to be worn on the wrist,” by Google dictionary.
That’s a classic smartwatch. It stands as a decent definition for most smartwatches, but it doesn’t cover all smartwatches. For example, the new Superbe by NOWA doesn’t fit this standard. It’s part a new generation of watches that offers a classic analog watch face with the data-gathering abilities of other watches. The analog face isn’t touchscreen, but behind that face, it is gathering the same activity data that other sports smartwatches do.
Essential Elements of a Smartwatch
There are some elements that need to included in every smartwatch. Some of these elements come from its need to be “smart” and others from its need to be a “watch.”
Function – A smartwatch needs to have all the functions that one needs. Most smartwatches, particularly fitness watches, track movement, sleep time, and more. Some watches allow you to surf the internet, listen to music, or talk phone calls.
Smartphone tie-in – Many smartwatches are designed to work with your smartphone. They act as access devices for your phone, allowing you to do many of the same things on the watch that your phone can do. This means that your phone needs to be in the area to provide you with the full set of functions, but often, the watch will still track many things while the phone isn’t around.
Style – For the most part, smartwatches look like, well, smartwatches. They are slicker little sisters of those hideous calculator watches that were so popular in the 1980s. They tend to simple be square faces with black bodies. The face itself has a digital watch on it. The Superbe is different in that it has a classic analog face without any digital elements showing.
Ease of use – The best smartwatch is easy to use. If it’s not, it will not be worth owning. Some smartwatches attempt to do too much for the tiny screen that one is wearing on their wrist. A well-designed watch will allow the user to do anything that they need to do, without struggling.
Size – Many smartwatches are, as was mentioned earlier, very similar to the calculator watches of the Eighties. They are thick, wide, and are quite unattractive. There is a movement, led by companies like NOWA, to make smartwatches something that looks great with even the finest clothes. Their watches are thin, stylish, like a traditional analog watch, and are designed to notstand out as a smartwatch.
Techy or Suave or Both?: The New Smartwatch
Until now, every smartwatch was designed to be as technologically intense as possible. Every subsequent generation of smartwatches has included more and more features. The problem with many of those features is that they aren’t really useful.
A few smartwatch companies, like NOWA, are designing smartwatches that look more like watches and less like tiny computers. This style is likely to lead to the true future of smartwatches and attached devices. Many believe that the future will include devices that don’t require a cell phone nearby. Instead, they can simply access networks on their own. At that point, style will take precedence over tech and watches like the NOWA Superbe will become the standard.
The short answer to the question above: techy, suave, or both? is both. Watches like the NOWA Superbe and other fashion-forward watches are changing how we see and feel about smartwatches.
The Features You Want
In order for a smartwatch to truly be of use to you, it needs to provide you with the features you need.
Here’s a list of features, some of which many watch owners don’t think about, that can make ownership of a watch more pleasant and more stylish.
Stainless steel case – Plastic-cased watches can crack easily, causing the owner to have to get the watch repaired. By placing all of the fragile watch and electronic parts into stainless steel, a company can ensure that even a solid hit on the watch won’t crack the case.
BlueTooth compatibility – In order for the watch to communicate with a smartphone, it needs to have easy access to BlueTooth.
Water-resistant – No watch is waterproof, but a decent watch can be water-resistant. The Superbe watch, for instance, is water-resistant to 30 meters, more than enough for swimming pools and casual diving.
Activity tracker – The most used technical feature of smartwatches is the activity tracker. This information tells you how many steps you’ve taken and how much sleep you’ve gotten. In this way, the user is able to use their smartwatch to improve his or her health.
The Smartwatch Revolution
Smartwatches have been around for over a decade, but the popularity really climbed when Apple released the Apple Watch and FitBit came out with a fitness-forward watch line.
Since then, there has been a movement to make smartwatches look a lot less like a smartwatch and more like a watch worn by a smart person.
At one time, the watch a man or woman wore was as important an accessory as a tie or earrings. When the smartwatch became prevalent, everyone had on those little black boxes.
Now, smart and style are re-emerging giving back the fashion that made watches among the most desirable accessories.
Superbe – The new Timeless Smart Watch by NOWA Paris | March 26 2019
Paris, France – March 26, 2019 – Thinly designed with the traveler and active lifestyle in mind, NOWA Paris introduces the next tech savvy, timeless smart watch in its brand. Superbewatch launches April 2.
NOWA Paris Merges French Design and Smart Technology to Introduce the World’s Thinnest Hybrid Watch
Created by NOWA Paris, the luxury smartwatch brand, the Superbe watch is the thinnest hybrid watch in the world. Designed for both men and women, the Superbe is intricately designed with high-end in mind.
“Smart technology is fusing its way into our everyday needs, “ said Eric Gizard, CREATIVE DIRECTOR. “According to research on Statista.com, by 2021 smart watches’ position in the market is expected to expand considerably, with projectedunit shipmentsof nearly 81 million. Our watches offer traditionally pricey tech features for a more cost-efficient price.”
Unlike most smart watches, the Superbe watches are sleekly designed fashionable watches that don’t look like miniature machines on your wrist. The watch comes complete with signature features found in competitive smart watches, including:
With a classic look, this minimalistic alternative to a smart watch doesn’t require charging. As an additional sign of luxury and exclusivity, each watch is customized with designer Eric Gizard’s signature, as well as a unique serial number engraved on the back of each unit.
NOWA is an independent French brand with a design studio in Paris, creating luxury smart watches since 2016. NOWA stands out in a crowded market by combining French sophistication, creative design and wearable tech in a new collection designed to travel and stay active with style.
After a successful launch of a first collection in 2017, the company is coming back with Superbe, a sleeker, smaller new watch design. Finding inspiration in the Contemporary Decorative Arts, Eric Gizard and his team designed the new Superbe collection with the desire to find the perfect balance between aesthetic and functionality. To learn more about the watches, visit the Kickstarter page here.
What makes NOWA’s hybrid watches the sleekest, thinnest, and most stylish in the world? | Aug. 2nd 2018
Paris, France – Aug 02, 2018 – What makes NOWA’s hybrid watches the sleekest, thinnest, and most stylish in the world?
The world is changing, and everything is becoming smarter. While smart technology simplifies our lives and increases convenience, it comes at a price – and not just a financial one. Smart technology is often bulky and relies on poor materials and construction. Smart watches are no exception.
The most prominent problem for many, and for us, is that smartwatches don’t look like…well…watches. Most people much prefer the classic look and feel of an original watch – rather than carrying some bulky mechanical machine from their wrist around-the-clock. Unlike traditional timepieces, most smartwatches are built from plastic or aluminum of poor quality that’s not just bad for you, but for the environment too.
Most watch-wearers would rather spend more on something that will last, while still not breaking the bank.
That’s what makes the NOWA Watch nothing short of incredible. This fresh new hybrid revolution is the best of every world. It keeps you connected with a wealth of features, without compromising style, or quality. This minimalistic alternative looks so much like a classic timepiece, nobody will know it’s a smartwatch.
Basically, NOWA features classic quartz movement design and precision, while connecting to your smartphone via Bluetooth. Where most designers and manufacturers focus on more features, sensors, and tech, we pour our energy into preserving the essentials while pushing the aesthetics, feeling, and finish.
We use nothing but the finest materials at our disposal, including 316L stainless steel, sapphire coating, Italian leather straps, and trusted Swiss engineering.
In our minds, excellence lies in the details, like the satin finish, brushed sides, a sanded bottom, and our signature indigo color on the hands and dial. Every unit is unique and numbered, guaranteeing NOWA authenticity.
Expertly engineered at our creative studio in the heart of Paris by a team of physically active design-lovers and travelers, The NOWA Watch is about to take the nation by storm.
Currently, most companiesfocus on either technology, watchmaking, or design. The NOWA Watch is everything rolled into one – tech, precision, style, and functionality.
Born in the mind of Eric Gizard, who is renowned for his unique approach to design and style, this minimalist smartwatchis undoubtedly one of the slimmest and most elegant hybrid watches on the market. Inspired by the go-getting French spirit, this prestigious timepiece also features conveniently interchangeable quick-release straps, so you can change your look to match your mood or your next adventure.
From now on, there’s no excuse to be less active when traveling – or to compromise your personal style. It’s the perfect choice for both men and women, for any occasion, so you can dress to the nines while maintaining a discreet yet elegant look.
The NOWA Watch does not need to be charged every day, making it perfect for busy businesspeople and travelers. In fact, it won’t let you down for at least 8 months, thanks to its standard CR2025 e-cell. What users love about it is that its features are actually useful, including, but not limited to, activity tracking to keep you moving and motivated, automatic time zone adjustment, camera control for taking ‘selfies,’ discreet phone call notifications, and much more.
The NOWA Watch is the first of its kind, and we’re sure it won’t be the last. You won’t find it en mass in your local mall, but you also won’t have to pay an arm and a leg for the exclusivity of owning it. NOWA is an independent minimalist smartwatchbrand that allows everyone to afford a smartwatch that looks and feels great.
The NOWA Watch is the pinnacle of fashion and function. Whether you’re buying a smartwatch for the first time or are looking for a “smart” upgrade, NOWA might just change your life. This hybrid revolution is the epitome of sophistication, affordability, attention to detail, and a clean look you simply can’t go wrong with. It’s minimalist in both design and function – a first for the industry.
The NOWA team is committed to excellence, changing the status quo by bringing humanity back to its roots – a place where watches are used to tell the time.
To learn more or to purchase your first NOWA smartwatch today, click below.
We are thrilled to introduce the NEW Black color, which we unlocked as a stretch goal during the Kickstarter campaign. We are very excited to share the first photos with you! This watch is truly beautiful and completely exceeds all our expectations for the new look and style!
The men’s NOWA Shaper Black Smart watch is created in black ion-plated steel with a deep matte black dial. It’s dressed by a full-grain matte black Italian strap with a black steel clasp. This is an impressive series with subtle nuances and a touch of modernity, accented by the signature indigo blue hands and the solid white metal indices.
The sample is extremely well-crafted, the colors are deep and the smart module is fully operational. Our minimalist watches are built upon subtle details that reveal themselves with time. And, of course, Black is a style that goes well with anything.
Discrete halo light indicator
The halo light indicator looks great flashing within its clean lines that reveals itself only when operating smart features (Bluetooth pairing, call notification, and control of phone camera, and ring).