A prestigious launch in Paris | May 10, 2017
Last week was an important achievement for NOWA with the official launch in France. We welcomed over 100 journalists, distributors and contributors to the Eric Gizard gallery, 10 Rue Jean-Jacques Rousseau, 75001 Paris, France.
MINIMALISM OF THE LOUVRE PYRAMID
We started the journey with an intimate live interview of the renowned and bold French designer Eric Gizard, in front of the Louvre Pyramid. The weather was great and the interview was led by Stéphanie Cansell (@steffcansell) on Periscope. Eric explained his past experience related to interior, industrial design and decorative art by collaborating with prestigious French brands such as Roche Bobois, Saint Louis, Hermes and Air France.
The Louvre, with its Iconic glass pyramid leading into the Museum was the perfect place to express his design philosophy characterized by the timeless fusion between classicism and modernity.
Eric was proud to explain how he achieved the design of a slick and elegant 40 mm watch of less than 10 mm thickness while still including usefull intelligence inside.
Watch the video of the Eric Gizard Interview
CHECK OUT OUR SLIM, SMART WATCHES
That day, we also did a presentation of the NOWA Shaper watch on the street between the Louvre and the Gallery where the event was hosted, with the help of our local French engineer. He demonstrated with his watch in one hand and his iPhone in the other hand, the beautiful simplicity of the watch features with a live demo.
NOWA is the slimmest hybrid smartwatch with classic timekeeping controlled by phone. The NOWA watch delivers accurate time anywhere across the globe by syncing with your smartphone using Bluetooth Smart Technology. When the watch is not connected to the phone, precise time is assured thanks to its best-in-class, Ronda Swiss Parts quartz movement.
The NOWA watch is also a powerful activity tracker with step counting, distance and calories burns, sleep monitoring and smart controls for camera, calls and phone loss ring. All fitness data is securely saved in Google Fit or Apple Health apps.
The NOWA watch is simple and minimalist and does not require any charging! It changes style with you by easily switching straps using the quick release spring bars.
WELCOMING PARISIANS AND TRAVELERS AT THE GALLERY.
We were grateful to share this special event with fans, journalists and influencers coming from Paris and all over the word. A special thanks to Alex and Mina for organizing the event with elegance and attention to details, to Stéphanie who took us live and Gaia for her excellent work with the media.
To reward supporters, we offered them a special promotion code to enjoy 43% off on any Shaper watch model for 24 hrs. The NOWA watch is expected to be sold in France at prices from 200 EUR to 229 EUR.
Our first collection of elegant smart travel watches - Shaper, is now displayed and available for sale at the Eric Gizard gallery. You can pre-order it at $149 and receive your watch in August 2017.