Paris, France – March 26, 2019 – Thinly designed with the traveler and active lifestyle in mind, NOWA Paris introduces the next tech savvy, timeless smart watch in its brand. Superbe watch launches April 2.
NOWA Paris Merges French Design and Smart Technology to Introduce the World’s Thinnest Hybrid Watch
Created by NOWA Paris, the luxury smartwatch brand, the Superbe watch is the thinnest hybrid watch in the world. Designed for both men and women, the Superbe is intricately designed with high-end in mind.
“Smart technology is fusing its way into our everyday needs, “ said Eric Gizard, CREATIVE DIRECTOR. “According to research on Statista.com, by 2021 smart watches’ position in the market is expected to expand considerably, with projectedunit shipmentsof nearly 81 million. Our watches offer traditionally pricey tech features for a more cost-efficient price.”
Unlike most smart watches, the Superbe watches are sleekly designed fashionable watches that don’t look like miniature machines on your wrist. The watch comes complete with signature features found in competitive smart watches, including:
- Smart Controls
- Activity Tracker
- Fitness Cloud
- Sleep Monitor
With a classic look, this minimalistic alternative to a smart watch doesn’t require charging. As an additional sign of luxury and exclusivity, each watch is customized with designer Eric Gizard’s signature, as well as a unique serial number engraved on the back of each unit.
The watch comes in various versions, including classic black, rose gold, metallic, and steel. To learn more about NOWA watches and the Superbe watch, visit the Kickstarter page: https://www.kickstarter.com/projects/nowawatch/superbe-the-new-timeless-smart-watch-by-nowa-paris.
NOWA is an independent French brand with a design studio in Paris, creating luxury smart watches since 2016. NOWA stands out in a crowded market by combining French sophistication, creative design and wearable tech in a new collection designed to travel and stay active with style.
After a successful launch of a first collection in 2017, the company is coming back with Superbe, a sleeker, smaller new watch design. Finding inspiration in the Contemporary Decorative Arts, Eric Gizard and his team designed the new Superbe collection with the desire to find the perfect balance between aesthetic and functionality. To learn more about the watches, visit the Kickstarter page here.
The NOWA team